How To Plan a Successful Luxury Open House
This week we are revisiting a topic that I get asked many questions about – Open Houses. Agents often ask me, “How do I get more traffic to my Luxury Real Estate Open Houses?” As you will see in this video, I am not a fan of balloons. I suggest some other strategies: 1. Invitations; […]
How Real Estate Agents Can Leverage The Media
There is no question that PR or news stories about our company, ourselves as agents or our listings is one of the most powerful marketing avenues we have available to us. You can be sure that when you see an article about any of the above it was not the result of an accident. Getting […]
3 Ways to Get Contact Info at Luxury Open Houses
Our Luxury Real Estate Open House “road trip” comes to an end today. Last time, we learned how to “erase the tape” running through the mind of your Luxury Open House prospects. That’s great, but what’s next? Since we know it is rare to sell a house shown to an open house prospect, our goal […]
How to Get More Traffic to Your Luxury Open Houses
This week, we continue our open house “road trip”. Last time, we learned why open houses are effective in Luxury Real Estate. Today, we will talk about getting more traffic to our Luxury Real Estate open houses. As you will see in today’s video, I am not a fan of balloons. What I do suggest: […]
Should You Hold Open Houses for Luxury Homes?
Each week, I get questions about the effectiveness of open houses in the high end. Looking for just about any excuse for a road trip, I headed out with my camera to visit some open houses. We will take a short drive in today’s video and outline the open house topics I will cover in […]
Are You Just Coasting in the Luxury Market?
I am still hanging around in my bike garage, lamenting the end of this year’s Tour de France. Last time, I talked about the question I imagine that racers ask themselves throughout the stages of the race. I also mentioned how I use a version of that question all throughout my day. In today’s video, […]








