The Five Critical Areas of Expertise for a Luxury Real Estate Agent
In this week’s video, I discuss the five areas of expertise that are required to excel in luxury real estate. Think about it, HNWI’s (High Net Worth Individuals) deal with experts in all aspects of their lives: tax, accounting, legal, trusts, banking. It only makes sense that they want to deal with a real estate […]
What Wealthy REALLY Looks Like
Rolex watches, Bentleys, fancy suits make a person wealthy, right? Not so fast. In this week’s video, I will discuss the common characteristics across all categories of High Net Worth Individuals’s. And, you will learn the big mistake that is easy to make when it comes to identifying the wealthy and deadly if you do. […]
Categories of Wealthy People
Now that you have committed to succeed in Luxury Real Estate, it’s time to learn more about the cool people I alluded to in the first video in this series. In this week’s video, I will discuss the four categories of HNWI’s (High Net Worth Individuals). Obviously, if you want to succeed in luxury real […]
Take Names, Not Prisoners At Your Open House
Our Luxury Real Estate Open House “road trip” comes to an end today. Last week, we learned about how to put your Luxury Open House prospects at ease. Our next goal has to be to GET NAMES. Once we get a name and contact information, we can find this person a Luxury Home that is […]
How To Put Your Open House Prospects At Ease
Last week, we learned about the mindset of our typical luxury real estate open house prospect and how left unchecked, can reduce our effectiveness in bonding with and meeting the needs of our prospects. In today’s video, I will talk about: 1. A review of the Lurking and Looking concept with luxury open house prospects. […]
Open Houses for Luxury Listings?
Each week, I get questions about the effectiveness of open houses in the high end. I did a series of videos last summer about why Luxury Open Houses shouldn’t be ignored. We take a short drive in this video and I outline topics that I cover in upcoming Open House videos. Enjoy the scenery – […]
