Free Gifts

Backed by his more than three decades as one of the most respected and sought-after luxury real estate professionals in the United States, Jack Cotton shares his vast knowledge and expertise through three informative books: Selling Luxury Homes, 12 Secrets Luxury Home Buyers Know, and 12 Secrets Luxury Home Sellers Know.

Agents learn the most important facets of entering and mining the luxury real estate market; from understanding and cultivating high-end clients, to developing the specialized pricing, listing, marketing and negotiating skills necessary, and on to the important process of retaining high net worth clients and becoming their trusted advisor.

Consumers gain practical yet vital knowledge about buying or selling their luxury homes. The books emphasize the importance of setting goals, being aware of the market, what to expect from a real estate agent and advisor, preparing the property for sale, common buying and selling mistakes and much more.

Jack Cotton's books arm the real estate agent with the information and confidence necessary to enter the world of luxury home buying and selling, or to vastly improve and embellish the methods he or she is already using in the high-end market. The books equip the consumer with the wisdom to find a trusted real estate agent and advisor, and to take advantage of the expert's knowledge in order to achieve the buyer's or seller's goals and objectives. .

Check out www.JackCottonRealtor.com for all of your real estate needs.

Why The Emperor Will Choose You

Posted by on Feb 7, 2019 | No Comments
Why The Emperor Will Choose You

In a moment, I will explain why the Emperor will choose you when I share a story about a boy named Ling. But first, I want to talk to those who are breaking into the Luxury Real Estate market and to those that are already there. I am often asked by other real estate agents, […]

Success in Seven Seconds

Posted by on Jan 30, 2019 | No Comments
Success in Seven Seconds

Today, I will be delving into a glaring issue that all of us encounter and struggle with on a daily basis: doing something we don’t want to do, especially those things that force us to go out of our comfort zone and undertake tasks that we are hesitant to start or finish. There is one […]

Is Your Mindset Holding You Back?

Posted by on Jan 24, 2019 | No Comments
Is Your Mindset Holding You Back?

Mindset – What Exactly is This? According to the Cambridge Dictionary, it means “a person’s way of thinking or their opinions” and according to Merriam-Webster it means “a mental attitude or inclination.” One site called SourcesOfInsight.com quoted Mindset.com which defines mindset a little further: “Mind-sets are those collection of beliefs and thoughts that make up […]

Self-Renewal Drives Success

Posted by on Jan 16, 2019 | No Comments
Self-Renewal Drives Success

Today, I will be exploring a critical business planning sin: not sharpening the saw. Imagine trying to write with a dull pencil, cut a freshly baked loaf of bread with a dull knife, or trim the hedges with dull shears. It takes longer to accomplish and the results are lousy. When we invest in these […]

Self-Doubt Can Sabotage Your Business

Posted by on Jan 10, 2019 | No Comments
Self-Doubt Can Sabotage Your Business

There are a lot of factors that can disrupt your business, but self-doubt can sabotage it in a very personal way. We all struggle with not having a strong enough belief system. We doubt our competencies as a real estate agent. We doubt our ability to close a sale. We feel intimidated by another agent […]

Successful Luxury Realtor Habits

Posted by on Jan 7, 2019 | 2 Comments
Successful Luxury Realtor Habits

Today, we’re going to be examining time management issues. How often do you hear people say, “I just don’t have time. I didn’t have time to create a business plan. I didn’t have time to debrief my numbers from last year. I don’t have time!” Not having time to execute your plan is one of […]

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