Free Gifts

Backed by his more than three decades as one of the most respected and sought-after luxury real estate professionals in the United States, Jack Cotton shares his vast knowledge and expertise through three informative books: Selling Luxury Homes, 12 Secrets Luxury Home Buyers Know, and 12 Secrets Luxury Home Sellers Know.

Agents learn the most important facets of entering and mining the luxury real estate market; from understanding and cultivating high-end clients, to developing the specialized pricing, listing, marketing and negotiating skills necessary, and on to the important process of retaining high net worth clients and becoming their trusted advisor.

Consumers gain practical yet vital knowledge about buying or selling their luxury homes. The books emphasize the importance of setting goals, being aware of the market, what to expect from a real estate agent and advisor, preparing the property for sale, common buying and selling mistakes and much more.

Jack Cotton's books arm the real estate agent with the information and confidence necessary to enter the world of luxury home buying and selling, or to vastly improve and embellish the methods he or she is already using in the high-end market. The books equip the consumer with the wisdom to find a trusted real estate agent and advisor, and to take advantage of the expert's knowledge in order to achieve the buyer's or seller's goals and objectives. .

Check out www.JackCottonRealtor.com for all of your real estate needs.

6 Tips for Skillful Business Writing

Posted by on May 30, 2019 | No Comments
6 Tips for Skillful Business Writing

Do you think it helps in the Luxury Real Estate industry to write well? It does. And I’ll tell you why.

Using Social Media as a Luxury Realtor

Posted by on May 23, 2019 | No Comments
Using Social Media as a Luxury Realtor

Last week, we highlighted how paramount video marketing is when showcasing your Luxury Real Estate Brand. This week, we will be underscoring how salient social media is when it comes to branding.

Videos that Luxury Buyers Crave

Posted by on May 16, 2019 | 2 Comments
Videos that Luxury Buyers Crave

Last week, we examined how to utilize public relations and why it is an invaluable marketing strategy in Luxury Real Estate. This week, we will be exploring the paramountcy of video marketing when it comes to showcasing your Luxury Real Estate brand.

Are You Using PR as Part of Your Marketing?

Posted by on May 9, 2019 | No Comments
Are You Using PR as Part of Your Marketing?

Last week, we highlighted the critical importance of strategic and effective networking as a powerful way to grow your business. This week, we will be discussing how to utilize public relations to promote your Luxury Real Estate brand.

94% Believe This is Vital to Success

Posted by on May 2, 2019 | No Comments
94% Believe This is Vital to Success

Last week, we examined why postcards are surprisingly important in Luxury Real Estate. This week, we will be exploring how to effectively and strategically network. First and foremost, networking is critical to business success. 94% of all business men and women think that networking is imperative to their success, leading to a myriad of opportunities […]

How Postcards Can Be a Powerful Selling Tool

Posted by on Apr 24, 2019 | No Comments
How Postcards Can Be a Powerful Selling Tool

Last week, we highlighted the crucial role of newsletters in Luxury Real Estate. This week, we’ll be examining why postcards are surprisingly important when it comes to Luxury Real Estate personal marketing and branding.

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