Building Lasting Connections in Luxury Real Estate: The Power of ‘Gardening’
One approach that often sparks curiosity is geographic farming. Despite the skepticism voiced by some speakers, trainers, and real estate gurus, I firmly believe that farming can be a valuable tactic. However, I propose taking it up a notch and introducing a more refined approach, which I like to call “Gardening.”
The Two-Step Listing Process for Luxury Real Estate Success
One of my favorite parts of the work I do is talking with people from across the country and helping them find answers to their luxury real estate questions. What’s remarkable to me is how similar the questions I hear are. If you, like so many others, have ever wondered about listing presentations, specifically the […]
How to Convey Your Unique Expertise
What is your expertise? Stagers certainly have theirs, I am sure they “fix” lots of houses and agents depend on their expertise. What is to stop another agent from bringing a stager though a potential listing? How long will you maintain this as a point of difference if you depend on someone else? To be […]
Is Your “Why” Big Enough?
I cannot believe how close we are to the end of the year! How are you coming along with your own business plans? I am going to cover two “sins” in today’s video because we need to get this done so you can enjoy the next couple of weeks with family and friends. Speaking of […]
The Best Negotiation Method for Luxury Agents
Today I begin a four part series on negotiation. Over the next few weeks, I will cover as much as I can to help you overcome your negotiation obstacles. This week, I just want you to consider the idea that the best negotiation strategy is NO negotiation. Most negotiations come from a difference of opinion, belief or […]