Don’t Spare to Get the Perfect Listing Pictures
When presenting a luxury listing, you want more than one picture. You also want the right photos, shot in the right way, by the right person: an experienced pro who knows how to photograph high-end properties. With more and more people starting their search on the internet, your photos must be flawless. When it comes to […]
Mastering Luxury Client Expectations in the Real Estate Market
In today’s competitive luxury real estate market, understanding and exceeding the expectations of high-net-worth clients is paramount. As a seasoned luxury real estate expert, I’m here to delve into what truly resonates with discerning clientele. Let’s explore seven crucial factors that can make or break your relationship with a luxury client.
Building Lasting Connections in Luxury Real Estate: The Power of ‘Gardening’
One approach that often sparks curiosity is geographic farming. Despite the skepticism voiced by some speakers, trainers, and real estate gurus, I firmly believe that farming can be a valuable tactic. However, I propose taking it up a notch and introducing a more refined approach, which I like to call “Gardening.”
The Two-Step Listing Process for Luxury Real Estate Success
One of my favorite parts of the work I do is talking with people from across the country and helping them find answers to their luxury real estate questions. What’s remarkable to me is how similar the questions I hear are. If you, like so many others, have ever wondered about listing presentations, specifically the […]
The Truth About Social Media
Social media is all the rage. Many agents devote untold hours waiting for buyers and sellers to pop out of their computer screens. I am told that it can happen but… I will remind you that as with PR, consistency is a critical part of a social media campaign. Tune in to today’s video where I talk […]
How to Convey Your Unique Expertise
What is your expertise? Stagers certainly have theirs, I am sure they “fix” lots of houses and agents depend on their expertise. What is to stop another agent from bringing a stager though a potential listing? How long will you maintain this as a point of difference if you depend on someone else? To be […]
