SWET-ing The Competition “W”
We began a discussion last time about SWET-ing our luxury real estate competition. As a reminder, S stands for the strengths of your competitor. W is for the weaknesses of this competitor. E is for everything they do and T is a surprise I am saving for the last video in this series! Here is […]
SWET-ing The Competition
I just finished riding the beach with my Alaskan snow bike and biking always gets me thinking. I was thinking of the questions I get from agents in response to the 20-minute consultation I offer with my book, “Selling Luxury Homes“: How do I break into the luxury market? How do I break into real […]
Creating And Surpassing Your Benchmarks
Today we conclude our series on the Tour de France bicycling and luxury real estate, picking up where we left off last week talking about measuring and keeping track of our results. The beauty of this is that once we start to measure our production, we can create benchmarks. For instance, I noticed the other […]
Measuring Your Effectiveness
We’re just about completing our focus on the Tour de France and Luxury Real Estate. As I watched the tour earlier this summer, one commercial really stuck out to me and that is one for an iPhone app called Strava.com. You download this app and hit the start button before you begin a ride or […]
Developing and Honing Your Skills
This week, we continue our discussion about the connections among bike riding, the Tour de France and succeeding in luxury real estate. We agree on the importance of having just the right tools combined with the development of our “inner tools”. Make a list of the “inner tools” important to your success in luxury real […]
Making The Most Of Your Inner Tools
We’ve been talking about bicycling, the Tour de France, and luxury real estate. Last time we talked a little bit about the tools we need to be successful both in the tour and in luxury real estate. There is no doubt that tools and technology are important, but it’s the tools we carry inside of […]
