Don’t Spare to Get the Perfect Listing Pictures
When presenting a luxury listing, you want more than one picture. You also want the right photos, shot in the right way, by the right person: an experienced pro who knows how to photograph high-end properties. With more and more people starting their search on the internet, your photos must be flawless. When it comes to […]
Selling Luxury Real Estate to Wealthy Clients: An Insider’s Guide
Selling luxury real estate to wealthy clients requires a unique set of skills and strategies. Below I’m going to share insider tips to help you build rapport, establish trust, and close deals with affluent buyers and sellers.
The Two-Step Listing Process for Luxury Real Estate Success
One of my favorite parts of the work I do is talking with people from across the country and helping them find answers to their luxury real estate questions. What’s remarkable to me is how similar the questions I hear are. If you, like so many others, have ever wondered about listing presentations, specifically the […]
What is Your Luxury Real Estate Vision?
I just finished a great book, The Rockefeller Habits. You should check it out. I read it after finishing the biography of John D. Rockefeller. The book mentions the importance of a focus on one simple number to power your business. Tune in to today’s video to learn the importance of this critical luxury real […]
Is Social Media Effective for Real Estate?
In today’s world, social media plays a big part in our personal and professional lives. Professionally speaking, many agents are spending their time trying to land new listings and buyers. But, their approach isn’t working. Social Media is a tool, not an endless supply of clients lining up to work with you. And, this is […]
What IS Your Brand? – Take 2!
UPDATED VIDEO BELOW! As we discuss personal branding, congruency is a key factor to keep in mind. Are you, your product and level of service and expertise congruent with your brand? I created the original video for this post last week and upon viewing it before editing began, I did not feel it reflected my […]
