Free Gifts

Backed by his more than three decades as one of the most respected and sought-after luxury real estate professionals in the United States, Jack Cotton shares his vast knowledge and expertise through three informative books: Selling Luxury Homes, 12 Secrets Luxury Home Buyers Know, and 12 Secrets Luxury Home Sellers Know.

Agents learn the most important facets of entering and mining the luxury real estate market; from understanding and cultivating high-end clients, to developing the specialized pricing, listing, marketing and negotiating skills necessary, and on to the important process of retaining high net worth clients and becoming their trusted advisor.

Consumers gain practical yet vital knowledge about buying or selling their luxury homes. The books emphasize the importance of setting goals, being aware of the market, what to expect from a real estate agent and advisor, preparing the property for sale, common buying and selling mistakes and much more.

Jack Cotton's books arm the real estate agent with the information and confidence necessary to enter the world of luxury home buying and selling, or to vastly improve and embellish the methods he or she is already using in the high-end market. The books equip the consumer with the wisdom to find a trusted real estate agent and advisor, and to take advantage of the expert's knowledge in order to achieve the buyer's or seller's goals and objectives. .

Check out www.JackCottonRealtor.com for all of your real estate needs.

Simple Marketing Ideas

Posted by on Aug 14, 2018 | No Comments
Simple Marketing Ideas

For the month of August, I want to give you some inexpensive, easy to implement marketing ideas that you can use to build your business in Luxury Real Estate and make it better. First, determine what percentage of your income you want to invest annually on marketing. The trouble with real estate is that a […]

What’s Your Biggest Challenge?

Posted by on Aug 7, 2018 | No Comments
What’s Your Biggest Challenge?

We all have stuff we don’t want to do each and every day. Today, I’m going to encourage you to face your biggest challenge. It might be a different one each and every day, but just spend seven seconds each morning to get yourself in motion and start physically doing whatever you need to do, and […]

Change Your Mindset of the Market

Posted by on Jul 31, 2018 | No Comments
Change Your Mindset of the Market

Last year, we created a series that encouraged you to do six more transactions within the next six months. Today, we will be continuing that series by talking about the positive market mindset. The best way to control your mindset is through great physical condition. Your physiology controls your psychology. If you don’t believe that, try […]

Finding Buyers Using Connections

Posted by on Jul 24, 2018 | No Comments
Finding Buyers Using Connections

You got the house listed. You got it at the right price, the right fee, and in the right amount of time. Now you need to get it sold. You can do that by finding buyers using connections. If you research where every single buyer came from in the last two years, you will find […]

Handling Your First Listing

Posted by on Jul 17, 2018 | No Comments
Handling Your First Listing

This is a question every Realtor will have. Where do you get your first listing? You can either get listings through your connections or get expired listings. People don’t understand how often expired listings come up in the high-end, and that’s because many agents who get listings treat the business as an advocation rather than […]

Overcoming The Big “O”

Posted by on Jul 10, 2018 | No Comments
Overcoming The Big “O”

We are on step five of our seven-part series on How to Break Into Luxury Real Estate and today, we will be talking about overcoming The Big “O.” People are so petrified of The Big “O” and it stresses agents out before an appointment and often during one too. Sometimes, they don’t even make an appointment […]

Load More