Luxury Real Estate, What’s The Story? (Part V)
In or next-to-last installment on using the power of story to connect with high net worth individuals, this week’s video will talk about how stories help us connect and differentiate. More importantly though, it is that your story becomes part of a process and not used in isolation. We will talk about the three components […]
Luxury Real Estate, What’s The Story? (Part lV)
In this installment of our series on the power of stories in Luxury Real Estate, we will review the definition of luxury: Price Rarity Exclusivity Perfection And why when you combine the four-point definition with what high net worth individuals (HNWIs) typically want, we see further evidence of how stories are powerful […]
Luxury Real Estate, What’s The Story? (Part lll)
This week we continue our discussion of the power of story as it pertains to Luxury real estate. What can we learn about the marketing of a men’s dress shirt that can help us develop the story of our Luxury real estate services and our properties. The right story invites the client to become a […]
Are You Prepared for Hurricane Sandy
According to The Weather Channel, Hurricane Sandy is expected to have a huge impact on the East Coast as early as Sunday. Experts have said that “there is now a 90 percent chance that we will be pounded beginning on Sunday and lasting through at least Halloween on Wednesday.” In fact, Hurricane Specialist Bryan Norcross […]
Luxury Real Estate, What’s The Story? (Part ll)
This week we continue our discussion of the power of story as it pertains to Luxury real estate. I will discuss four elements that define luxury… Price Rarity Exclusivity Perfection …and why/how the power of story is the very essence of this definition. I will ask you again in this video: What’s your story? How […]
Luxury Real Estate, What’s The Story?
This week we are going to begin a discussion of the power of story, especially as it pertains to Luxury real estate. What is the story? You’ll find that as you view this introductory video, that stories are an effective way to connect with high net worth individuals, to differentiate ourselves from our competition and […]
