The Importance of Market & Value in Luxury Real Estate
We’ve been talking a lot lately about knowing your industry and understanding the numbers that play a huge part in the day-to-day operations of your business. One of the primary reasons for this is that having a strong grasp on the data helps position you as an expert in your field. In the luxury real […]
How Many Listings Do You Need to Get One Sale?
In our most recent two videos, we’ve covered: Checklists for the pre-listing process and for bringing a listing to market How we can measure the current state of the market by looking at the ratio of pending listings to new listings Today’s post will look at one additional ratio that answers the following question: “How […]
The Ratio of Your Pending Listings to New Listings and Why It Matters
As we work to create a “bullet proof” listing presentation, we need to keep in mind the one ratio that provides the clearest insight as to the state of your market. There are many statistics and numbers used to measure the health of the real estate market. There is one statistic, however, that gives the […]
Pre-Listing & Listing Procedures for the Luxury Real Estate Market
This week, we begin a series on improving and fine-tuning our listing presentations. Now, I could jump right in and give you the scoop but it would not be as effective and your results would not be as great without building a foundation first. In this week’s video, I am going to challenge you to […]
On Giving 100%
It’s the last day of vacation and temps are in the high 80s. I hear there have been snow flurries at home — I am not looking forward to returning! More than just the vacation, it’s been an interesting time. I recently received a somewhat curt email from a subscriber, in which they pointed out […]
The Only Question to Ask to Determine a Seller’s Motivation
First of all, thank you for the heartfelt and encouraging emails that many of you sent last week after I related the story of the sellers who “used” me to keep their friend, neighbor and agent honest. As I discussed ways of preventing this from happening to you, and some of the dialogue that can […]
