Gauging the Cost-Benefit of Your Listings
Welcome to session three of our series of what we can learn from boating and the sea to assist us in our luxury real estate business. Thanks to a handy meter on my boat, I have a great tool that lets me know how many gallons of fuel I am burning per hour. It helps […]
Do You Use This Important Tool in Your Business?
A near disaster on the waters of Cape Cod provided the inspiration for this weeks video: The importance of checklists when on the sea and how you can apply this lesson to your Luxury Real Estate businesses. Get a diary and make a log of everything you do every day in 10 minute increments for […]
Charting a Course to Success in Luxury Real Estate
Finally it is summer, at least on the calendar. Still feels like autumn once the sun is down. Nevertheless, I am determined to make the most of our short season and hang out on my “floating office”. What can we learn from the laws of the sea and boating that can be applied to our […]
Top 5 Places High Net Worth Individuals Can Be Found
What are some other ways to find and interact with the High Net Worth Individuals (HNWI’s) in your market? Today’s video uses a fishing metaphor as I discuss “trolling” for HNWI’s. Where to they congregate? With whom do they congregate? How do you, as a Luxury Agent, find these venues, blend in, and add value? […]
7 Tips on Writing for Your Luxury Real Estate Business
Let’s discuss an important area in your Luxury Real Estate expertise: writing. Some people start to shake when I talk about the need to write reports, white papers and blogs. Please note, writing a book is not a requirement but might be something you find you have done after a year of white papers. Watch today’s video […]
The Five Critical Areas of Expertise for a Luxury Real Estate Agent
In this week’s video, I discuss the five areas of expertise that are required to excel in luxury real estate. Think about it, HNWI’s (High Net Worth Individuals) deal with experts in all aspects of their lives: tax, accounting, legal, trusts, banking. It only makes sense that they want to deal with a real estate […]
