How To Stand Out In A Luxury Market
I am constantly talking about setting yourself apart from other agents. How do you show your expertise in a way that lets you stand out in your market? It’s really important to convey your expertise to your high-end buyers as they want to deal with the best people in your industry. Enjoy the video. As […]
Ditch Luxury Real Estate Staging?
High-end buyers want to work with experts in every part of their life, and real estate is no exception. Today, we’ll be starting a 4-part series on the 5 areas of expertise you need as a Luxury Real Estate Expert. To start us off, I’ll be talking about why staging can be a waste of […]
More Luxury Agent Showing Errors
As we end our series on Luxury Showing No-Nos, I want to give you some advice on what to do when you finish showing your buyers a house. As always, it’s your job to make a house feel warm and inviting to buyers during a showing as you want people to mentally move in. The last thing […]
The Worst Luxury Agent Body Language Cues
A few weeks ago, we talked about body language that we shouldn’t be using during a showing. Today, we are going to continue that discussion. You’re allowed to get tired, but don’t exude it to potential buyers and risk being seen as lethargic. They may interpret a yawn or you sitting down as disrespectful behavior. […]
This Compromises Luxury Real Estate Showings
When you’re presenting a house, some common business practices can be seen as disrespectful to your buyers and even other agents. Your buyers should feel like they’re entering the Ritz-Carlton during any showing, so talking on your phone or handing them materials that their agents should get will not make people want to buy from you. […]
Is Your Body Language Jeopardizing Sales?
As we continue our series on Luxury Showing No-Nos, I want to talk about the body language you’re using when showing a home to potential buyers. About 68% of all communication is non-verbal, so you have to make sure that you’re sending the right messages with your body. Being aware of what you’re doing around […]








