Categories of Wealthy People
Now that you have committed to succeed in Luxury Real Estate, it’s time to learn more about the cool people I alluded to in the first video in this series. In this week’s video, I will discuss the four categories of HNWI’s (High Net Worth Individuals). Obviously, if you want to succeed in luxury real […]
Getting Started in Luxury Real Estate
Even after all these years of blogging and teaching, agents still ask me HOW to get started in Luxury Real Estate. The best way of course is to have been born rich and well connected. If that is not the case in your situation, you need to make a plan. The plan includes: Your State […]
WHY Luxury Real Estate
You have probably heard that to be successful at any endeavor, you need to have a strong “WHY”. Without the WHY success can be elusive. <—Click To Tweet This! When people ask me WHY luxury real estate, I can respond with: Cool Fees Cool People Cool Houses I talk more about this in this week’s […]
Take Names, Not Prisoners At Your Open House
Our Luxury Real Estate Open House “road trip” comes to an end today. Last week, we learned about how to put your Luxury Open House prospects at ease. Our next goal has to be to GET NAMES. Once we get a name and contact information, we can find this person a Luxury Home that is […]
How To Put Your Open House Prospects At Ease
Last week, we learned about the mindset of our typical luxury real estate open house prospect and how left unchecked, can reduce our effectiveness in bonding with and meeting the needs of our prospects. In today’s video, I will talk about: 1. A review of the Lurking and Looking concept with luxury open house prospects. […]
What Your Open House Prospects Are Thinking
As we continue our open house “road trip” this week, we’re going to talk about the mindset of our typical Luxury Real Estate open house prospect. Do you ever wonder what those people coming up the walk of your luxury open house are thinking? In this video, we will talk about: 1. Open houses are […]








