Top 3 Public Relation Sources for Luxury Agents
One of my viewers, Brian, asked a question about one of my recent videos on Public Relations and Luxury PR.: “…Just watched your video with the butler, I think you should call him ‘dad’. Good piece of PR, but is there a list of media places to send the PR piece to when it’s done?” […]
5 Steps to Luxury Market Domination
My friend Greg Gorman, an agent in Naples, Florida, asked me for a video giving tips for success in luxury real estate for a Luxury Agent event he was presenting at. He suggested I send him one I have already created on this topic, but I decided to record a new one. I am sharing […]
Luxury Agent Video Tips
Our final video in this series on personal marketing deals with….Video! I saved the best for last. Among other items, I will cover Six Video Tips for the Luxury Real Estate Specialist. They include: 1) Great (viral) content 2) Capitalize on Inspirational Discontent 3) Dynamic Delivery 4) Enticing Invitation (otherwise known as the hook) 5) […]
Social Media for Luxury Real Estate
Social Media (SM) is all the rage of course, with many agents devoting untold hours waiting for buyers and sellers to pop out of their computer screens. The key is to remember that Social Media is a tool, not an endless supply of buyers and sellers. And, the same holds true in Luxury Real Estate… […]
Luxury Agent Public Relations
Public Relations, (PR) is one of the best forms of personal marketing there is. It is a third party endorsement, but in the media and can provide great credibility and potentially tremendous reach. Think about what an article in the Wall Street Journal that quotes you could do for your business. We will talk today […]
Agent Safety Tips
We are all mindful of the horrific loss of our fellow Realtor, Beverly Carter. Our collective thoughts and prayers go to the family of this brave agent who made the ultimate sacrifice while simply trying to help someone attain the American dream of owning a home. We are all discussing safety during our office meetings […]
