Why I Use a SWET Analysis for Competitive Research

Posted by on Jul 1, 2024 | No Comments
Why I Use a SWET Analysis for Competitive Research

Beyond SWOT We all know the classic SWOT analysis: Strengths, Weaknesses, Opportunities, and Threats. It’s a great tool for strategic planning, but when it comes to understanding the competition, I find a slightly different approach that is even more insightful: The SWET Analysis. SWET stands for: Strengths: This remains the same as in a SWOT […]

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