How to Stand Out as a Luxury Agent

Posted by on Jun 28, 2016 | No Comments
How to Stand Out as a Luxury Agent

How often do people ask you: “What do you do?” How do you answer it? Today we will talk about being different, positive and memorable when you answer this question. We will also talk about being different and better in everything we do, right down to our ads. Lastly, I’ll discuss what being a bricklayer […]

Luxury Real Estate Lessons from Lobsters

Posted by on Jun 21, 2016 | One Comment
Luxury Real Estate Lessons from Lobsters

I love the topic this week! Because I am a Cape Cod boy, I have a special place in my heart for lobsters… and not just for dinner. The North American lobster can teach a lot about life and business, especially the numbers game aspect of it all. As I will discuss today, for 3 lobsters […]

The Power of the Number 6

Posted by on Jun 7, 2016 | One Comment
The Power of the Number 6

This is the month that marks the halfway point in the year. Time to do a checkup on our goals to make sure we are on track. Even if we are, how would it change your year if you could do six more luxury transactions in the next six…months, weeks or days? Let’s talk about […]

Why the Flag Has 9 Folds

Posted by on May 31, 2016 | 4 Comments
Why the Flag Has 9 Folds

During this Memorial Day week, I thought I would take a break from my regular content and talk about the day and our American Flag. More specifically, because many wonder about the proper way to fold the flag, I thought I would review the symbolism of the nine folds. Please understand, there are other videos […]

Video Marketing for Luxury Real Estate

Posted by on May 24, 2016 | 2 Comments
Video Marketing for Luxury Real Estate

Our final video in this series on personal marketing deals with….video! I saved the best until last. Are you the same? Among other items, I will cover Six Video Tips for the Luxury Real Estate Specialist. They include: Great (viral) Content Capitalize on Inspirational Discontent Dynamic Delivery Enticing Invitation (otherwise known as the hook) Opinion […]

The Truth About Social Media

Posted by on May 17, 2016 | No Comments
The Truth About Social Media

Social media is all the rage. Many agents devote untold hours waiting for buyers and sellers to pop out of their computer screens. I am told that it can happen but… I will remind you that as with PR, consistency is a critical part of a social media campaign. Tune in to today’s video where I talk […]

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