The Luxury Buyer Profile Story
I can imagine that by now, you are sick of my relentless two questions: “How many listings do you need to get to one sale?” and “What is the Pending to New Listing Ratio for both you and your market?” They are important questions, because knowing these numbers is the key to gauging the effectiveness of your listing process. The cornerstone […]
The Ratio of Your Pending Listings to New Listings and Why It Matters
As we work to create a “bullet proof” listing presentation, we need to keep in mind the one ratio that provides the clearest insight as to the state of your market. There are many statistics and numbers used to measure the health of the real estate market. There is one statistic, however, that gives the […]
On Giving 100%
It’s the last day of vacation and temps are in the high 80s. I hear there have been snow flurries at home — I am not looking forward to returning! More than just the vacation, it’s been an interesting time. I recently received a somewhat curt email from a subscriber, in which they pointed out […]