Luxury Real Estate, What’s The Story? (Part lll)
This week we continue our discussion of the power of story as it pertains to Luxury real estate.
What can we learn about the marketing of a men’s dress shirt that can help us develop the story of our Luxury real estate services and our properties. The right story invites the client to become a part of it, to “live” it themselves.
Watch this video; learn how a story can help de-commoditize your business.
I will ask you again in this video: “What’s your story?” “How did you get started in real estate and what, in particular, drew you to Luxury real estate?” I look forward to continuing this series with you about Luxury real estate: What’s the Story?
